Incorporating New Strategies For Non-Profit 2019: [Change is a Good Thing]

Out with the old in with the new Out with the old and in with the new, change is a good thing.  Adaptive Strategy may not be what it once was, and it too has had to occur adaptation.  The shortcoming of a traditional approach to strategic planning is the tendency to ‘set it and … More Incorporating New Strategies For Non-Profit 2019: [Change is a Good Thing]

Are Nonprofit Organizations in the Dark Age?

Non Profit Mindset Are Nonprofit Organizations in the Dark Age? Staggeringly, the answer is mainly yes.  Nonprofit leaders want to embrace technology into their organizations, but the reality is very few do.  Some are even aware that embracing technology would also boost their organization’s mission and fundraising potential.    So, one might ask, what is … More Are Nonprofit Organizations in the Dark Age?

Five Steps to Implement a Socially Responsible Marketing Plan

Why consumers crave social responsibility and pay attention to campaigns when buying goods. Social media in the new era in is screaming for social responsibility. Let’s face it, “Cause marketing” is expected these days as consumers become more aware of making a difference in the world. Customers who visit your website are going to be … More Five Steps to Implement a Socially Responsible Marketing Plan

Understanding Generational Donation Gaps

Generational Donation Gaps Most everyone is familiar with the term, or idea, of “generation gaps” which are technically defined as differences in philosophies between generations.  Most generations are named for the time period or global event they were born during or after, as demonstrated by the most popular group, the Baby Boomers.  Born after World … More Understanding Generational Donation Gaps