Why in this day and age are there still many technological hurdles to jump through when it comes to peer to peer fundraising campaigns? Yes, there are many platforms to choose from but have they really focused on eliminating the CONS as it pertains to peer to peer fundraising? Here are some of them and... Continue Reading →
Why Non-Profits Need to Jump on the Bandwagon Now to Capture 2019 Fundraising Dollars
How to Capture Fundraising Dollars Your company might be small yet it can still be mighty when it comes to creating opportunities to capture fundraising monies and this is Why Non-Profits need to Jump on the Bandwagon Now to Capture 2019 Fundraising Dollars. The larger charities, 50 million and up, have their name recognition and... Continue Reading →
Five Steps to Implement a Socially Responsible Marketing Plan
Why consumers crave social responsibility and pay attention to campaigns when buying goods. Social media in the new era in is screaming for social responsibility. Let’s face it, “Cause marketing” is expected these days as consumers become more aware of making a difference in the world. Customers who visit your website are going to be... Continue Reading →
Understanding Generational Donation Gaps
Generational Donation Gaps Most everyone is familiar with the term, or idea, of “generation gaps” which are technically defined as differences in philosophies between generations. Most generations are named for the time period or global event they were born during or after, as demonstrated by the most popular group, the Baby Boomers. Born after World... Continue Reading →