If you’re like most Americans, you are gathering up last year’s receipts and putting the final touches on your tax return. This article will share Five Charitable Strategies to consider in 2019. Now is the perfect time to analyze your gifting strategy for 2018 and what you want to accomplish by the end of 2019. … More Five Charitable Strategies to Consider in 2019
Why consumers crave social responsibility and pay attention to campaigns when buying goods. Social media in the new era in is screaming for social responsibility. Let’s face it, “Cause marketing” is expected these days as consumers become more aware of making a difference in the world. Customers who visit your website are going to be … More Five Steps to Implement a Socially Responsible Marketing Plan
Generational Donation Gaps Most everyone is familiar with the term, or idea, of “generation gaps” which are technically defined as differences in philosophies between generations. Most generations are named for the time period or global event they were born during or after, as demonstrated by the most popular group, the Baby Boomers. Born after World … More Understanding Generational Donation Gaps
