Do Good ~ Fundraising Works!

“Helping people in need is a good and essential part of my life, a kind of destiny.” – Princess Diana I believe most people want to ‘do good.’  Indeed, the late, Princess Diana was a role model for all of us to look up to with the countless charities she significantly impacted.  Do Good ~... Continue Reading →

Fundraising Trends 2019

Follow Fundraising Trends 2019 Style! Adding a personal touch.  It’s no longer enough to use one generic marketing strategy and try to appeal to a very divers base of donors.  Do your homework and specialize your approach, know who your audience is.  AND make it fun, remember gamification!  FOCUS ON E-MAIL: E-mail, used effectively, can be extremely effective in communicating to donors.   Take Eblast for... Continue Reading →

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