Why in this day and age are there still many technological hurdles to jump through when it comes to peer to peer fundraising campaigns? Yes, there are many platforms to choose from but have they really focused on eliminating the CONS as it pertains to peer to peer fundraising? Here are some of them and... Continue Reading →
Out with the old in with the new Out with the old and in with the new, change is a good thing. Adaptive Strategy may not be what it once was, and it too has had to occur adaptation. The shortcoming of a traditional approach to strategic planning is the tendency to ‘set it and... Continue Reading →
“What’s Good for the Goose ‘Should’ be Good for the Gander” This is a common phrase that denotes, “What is good for a man is equally good for a woman; or, what a man can have or do, so can a woman have or do." We hope this should be the case. AND should be no different for the concepts of For-Profit... Continue Reading →
Follow Fundraising Trends 2019 Style! Adding a personal touch. It’s no longer enough to use one generic marketing strategy and try to appeal to a very divers base of donors. Do your homework and specialize your approach, know who your audience is. AND make it fun, remember gamification! FOCUS ON E-MAIL: E-mail, used effectively, can be extremely effective in communicating to donors. Take Eblast for... Continue Reading →
Influence the Cause 